Cookie Policy
Last updated: 24 September 2026
This page explains which cookies and similar technologies we use on www.floweradvisor.de, what they do and how you can control them. For everything else about your data, see our Privacy Policy.
What are cookies?
Cookies are small text files that a website stores on your device. Similar technologies, such as local storage, work in a comparable way. Some are needed for the website to function. Others help us understand how the shop is used or measure our marketing.
How we ask for your consent
When you first visit the site, a banner lets you accept all cookies, reject everything that is not necessary, or choose by category under “Settings”. Rejecting has the same weight as accepting and does not limit your use of the shop. We store your choice in a cookie called fa_consent for 180 days. You can change or withdraw your choice at any time using “Cookie settings” in the footer of every page or the button above. Withdrawing consent does not affect the lawfulness of processing before withdrawal.
Cookies and similar technologies we use
1. Necessary (always on)
These are needed to run the shop and to keep it secure. Legal basis: our legitimate interest in providing a working and secure website and, for cookies that are strictly necessary, Section 25(2) of the German Telecommunications Digital Services Data Protection Act (TDDDG).
| Name | Purpose | Duration |
|---|---|---|
fa_consent | Remembers your cookie choice. | 180 days |
PHPSESSID, floweradvisor_session, XSRF-TOKEN | Session, shopping basket, checkout and protection against forged requests. | Session (up to 2 hours of inactivity) |
fa_login_token, user_cookie | Keeps you signed in on this device, only if you log in or place an order with an account. | Up to 30 days |
transaction_cookie | Completes and confirms a payment. | Session |
__cf_bm and similar | Set by our content delivery network and security provider (Cloudflare) to protect the site against bots and attacks. | Up to 30 minutes |
2. Statistics (only with your consent)
These help us understand which pages are used and how, so we can improve the shop. They are loaded through Google Tag Manager only after you agree. Legal basis: your consent (Art. 6(1)(a) GDPR and Section 25(1) TDDDG).
| Name | Provider | Purpose | Duration |
|---|---|---|---|
_ga, _ga_<ID>, _gid | Distinguishes visitors and measures how the site is used. | Up to 2 years |
3. Marketing (only with your consent)
These are used to measure campaigns and show relevant offers. They are loaded through Google Tag Manager only after you agree, and the tags inside it may set further cookies from the providers concerned, such as advertising or email marketing tools. Legal basis: your consent (Art. 6(1)(a) GDPR and Section 25(1) TDDDG).
| Name | Provider | Purpose | Duration |
|---|---|---|---|
_gcl_*, _fbp, fb_em, fb_em_pl and similar | Google, Meta, others | Campaign measurement and audience matching. The fb_em cookies are only set after you agree to marketing cookies and you sign in or place an order. | Up to 90 days |
aff | FlowerAdvisor | Attributes an order to the partner whose link you followed. Only set when you arrive through a partner link. | 30 days |
Analytics without cookies
Our content delivery provider may collect aggregated, cookie-free performance data (for example page load times) to keep the website fast and available. This does not identify you personally.
Managing cookies in your browser
You can also delete cookies or block them in your browser settings. Blocking necessary cookies may stop the shopping basket and checkout from working. Instructions are available in the help section of your browser.
Changes and questions
We update this page when we change the cookies we use. If you have questions, contact us at [email protected].
