Grand Opening Flowers: How to Congratulate a New Business
Congratulating a new shop, restaurant or office? Learn which opening flowers to send, how big to go, when to deliver and what to write.
Opening a shop, a café, a studio or an office is a huge step, and the first days are often stressful. Flowers from friends, family and business partners make the space feel welcoming and show the owner that people are behind them. In Germany you will often see opening flowers (Blumen zur Eröffnung) standing at the entrance or on the counter. Here is how to choose them well.
- Go bigger: opening flowers need to hold their own in a large room or a shop window.
- Timing: the day before, or early on opening day.
- Lasting option: a large green plant for the reception or the window.
- Card: Herzlichen Glückwunsch zur Eröffnung und viel Erfolg!
Types of opening flowers
- Standing flowers: tall arrangements designed to stand on the floor by an entrance. See standing flowers.
- Large table arrangements: ideal for a reception desk, a counter or a restaurant bar. See table flowers.
- Green plants: a lasting gift for an office or a practice. See pot plants and our guide to cut flowers or a potted plant.
- Orchids: elegant, low-maintenance and long-flowering. See orchids.
Choosing colours
Bright colours such as yellow, orange and red feel energetic and celebratory. White and green look calm and premium, which suits offices, law firms or medical practices. If you know the company's brand colours, matching them is a thoughtful touch that also looks good in photos.
Think about the business
- Restaurants and cafés: avoid strong scents that compete with food, such as lilies.
- Doctors and therapists: lightly scented flowers or a plant, since some patients have allergies.
- Shops: something eye-catching for the window.
- Offices: a plant or a calm arrangement for reception.
Timing and delivery
The owner will be busy on opening day, so the best time is the day before or early in the morning. Include the business name, the full address and a contact phone number, and check the opening hours so someone is there to accept the delivery.
What to write
- Herzlichen Glückwunsch zur Eröffnung! Congratulations on the opening!
- Viel Erfolg und immer zufriedene Kunden! Lots of success and always happy customers!
- Auf einen tollen Start! Here's to a great start!
If the business is a client or supplier, check your company's gift rules first. See flowers for colleagues and clients.
Related reading
Frequently Asked Questions
Large, bright arrangements that look good in a shop window or reception: standing flowers, tall mixed arrangements, or a large plant that lasts.
Ideally the day before the opening or early on the day, so the owner can place them before guests arrive. Check the opening hours.
A plant lasts for months and keeps reminding the owner of your good wishes. Cut flowers make a bigger impact on the day itself.
Herzlichen Glückwunsch zur Eröffnung (congratulations on the opening) and Viel Erfolg (lots of success) are the classic lines.
They can be in restaurants, cafés and medical practices. Choose lightly scented flowers or a green plant.
Yes. Check your company's gift rules if the business is a client or supplier.
Shop related products
Flowers and gifts that go with this article. Delivery is a flat €7 anywhere in Germany.
See all standing flowers
